New Grain Free Line on Display at Global Pet Expo

Check out this great display of our new Grain Free Precise Holistic Complete at Global Pet! If you’re on site, be sure to visit with our team at Booth 4011 and pick up a sample.

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Pet Tales: Brandy discovers relief with Precise Sensicare Formula!

Here at Precise, we want to hear from our community. Our Pet Tales blog posts come directly from customers who have submitted stories about their experience with Precise products. Click here to share your own story.

Janie Heatherly writes:

My 11-year-old Golden Retriever, Brandy, has a systematic yeast condition and has always struggled to stay healthy. For the past eight years, I have taken her to the vet for multiple antibiotics and steroid shots, but her condition only worsened. After much research, I began feeding Brandy enzymes and changed her food to Precise SensiCare Formula. Since changing her food eight months ago, she is like a different dog!

Now, I have switched all of my dogs to Precise SensiCare Formula, too! Thank you for saving my dog’s life and for making all of my dogs much healthier!

Thank you Janie for sharing your story! We are delighted that Precise Pet Products have given Brandy a new lease on life!

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Precise Pet Products to Launch Grain Free Formulas at Global Pet Expo

Nacogdoches, Texas – Precise Pet Products, a brand division of Texas Farm Products Company, is pleased to debut Grain Free Precise Holistic Complete, the newest addition to the Precise Holistic Complete line, at this year’s Global Pet Expo, which begins Feb. 29 in Orlando, Fla.

The new Grain Free Precise Holistic Complete formulas, available for both dogs and cats, feature the same all-natural ingredients as the original holistic line, including real meat, natural vitamins and chelated minerals, and balanced fatty acids. The Grain Free Precise Holistic Complete formulas also contain specially selected botanicals, herbals and cutting edge supplements to help promote a healthy, well-balanced diet for pets. All Grain Free Precise Holistic Complete formulas meet the nutritional levels established by the Association of American Feed Control Officials.

“Grain Free Precise Holistic Complete will provide additional options for owners of pets who suffer from food allergies and other health concerns,” said Kirk Young, executive vice president of Precise Pet Products. “At Precise Pet Products, we are constantly striving to provide the highest quality pet foods for our customers and their pets, and we’re very excited to add Grain Free Precise Holistic Complete to our offerings.”

For dogs, Grain Free Precise Holistic Complete is available in Lamb Meal & Turkey Meal Formula and Pork Meal Formula. Grain Free Precise Holistic Complete is available in Turkey Meal & Chicken Meal Formula for cats.

Grain Free Precise Holistic Complete is packaged in convenient, resealable bags designed for easy use and maintaining freshness. The formulas are available in six, 12 and 26 pound bags for canines and three, six and 12 pound bags for felines. For more information and for samples of the product, please visit the Precise Pet Products booth at the Global Pet Expo (#4011).

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit or call toll-free at 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at and Twitter by following @PrecisePet.

About Precise Pet Products
Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources.  Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious.  Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products.  For more information, please visit or call 1-888-4-PRECISE (1-888-477-3247).

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Pet Tales: Meet Lucille, the lovable Border Collie from Louisiana!

Here at Precise, we want to hear from our community. Our Pet Tales blog posts come directly from customers who have submitted stories about their experience with Precise products. Click here to share your own story.

Bill McFarlin of Flint, Texas writes:

“My Border Collie, Lucille, came to me from a southern Louisiana shelter. She was only a year old and in poor shape – not much hair and just a mess. I took her home and discovered she had food allergies. We switched her over to Precise Holistic Complete, and once we were able to control her food intake, her coat and attitude completely changed.

Lucille, now six years old, competes in agility events at the highest level for the American Kennel Club and United States Dog Agility Association. Last year, she earned the title Agility Dog Champion! She also loves to entertain at schools, civic groups, fairs, festivals and pet expos with her disc tricks. She usually brings the house to its feet when she vaults from my back toward the disc!

Lucille loves the crunch of Precise Holistic Complete. I use the food as a treat while training, and she loves to find the food when I hide it. Her coat is very shiny thanks to Precise Holistic Complete. People are always commenting on it! When we attend agility events, I feed her a small amount that morning and continue to feed her small amounts during the day to maintain her energy level.

Precise Holistic Complete is very recognizable in the store. I can easily see what bag to get as soon as I walk in. My favorite feature is the handle on the bag. It is just AWESOME!”

Bill and Lucille find their Precise products at Bed, Bath N’ Bonz in Flint, Texas.

Thanks for sharing your story! We’re glad Precise keeps your spunky pup happy and healthy!

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Ingredient Insight: Ester-C®

We’re very proud of the premium ingredients found in our foods. In our Ingredient Insight series, our in-house vet Dr. Lisa Drapela provides an in-depth look at how these ingredients protect and boost your pets’ health and energy, why we chose them and what makes them unique. Read all of our Ingredient Insight blog posts here.

I’m sure most of you are familiar with the vital role vitamin C plays in a healthy human diet. While vitamin C is not a “required” nutrient for our pets, supplementation can be as beneficial for them as it is for us.  All of our Precise formulas feature a unique source of vitamin C for your pets: Ester-C®. Ester-C® Calcium Ascorbate is a special form of vitamin C that is important in many of the daily body functions.

Ester-C® promotes higher levels and longer retention of vitamin C in the body, providing support for the immune system. It has also been found to help decrease arthritis pain. Its water-based manufacturing process results in a pH neutral, or non-acidic, product that is easy on sensitive stomachs.

Want to know more? Check out the Ester-C® webpage to read all about its benefits and learn why we consider it an essential ingredient in our pet food.

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Pet News Roundup: Bizarre Pet Laws, Training Tips and Cat-Friendly Hotels!

Here on The Dish, we’ll keep an eye on the latest news in the pet food industry. We’ll have a mix of articles, statistics, news and fun facts from a variety of pet industry sources and Twitter.

  • Odd Pet Laws: Check out this post from the Petcentric blog to learn a few bizarre pet laws that will make you think twice before taking your pooch for a walk!
  • 13 Cats in Sleeves: The Cat’s Meow blog has found your cat’s favorite hiding spot and they have the pictures to prove it! Check out this post to see where your cat might be snuggling when you’re not looking.
  • Five Tips for Clicker Training in a Multi-Dog Home: Does clicker training work in a multi-dog house? Read this post from the For the Love of Dog blog to learn some helpful hints.
  • Tips for Finding Cat-Friendly Hotels: Tired of leaving your kitty companion at home while you travel? Read this post from the Catster blog to learn how to find cat-friendly hotels that will cater to your kitty!
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Great Dane Lady Approved: Precise Seniscare for skin issues

The Great Dane Lady, Linda Arndt, has more than 38 years of experience as a canine nutritional consultant and breeder. In our Great Dane Lady Approved series, Linda will talk about her research and work with Precise. You can explore Linda’s website at

Skin issues are one of the most common health problems for pets today, and there are few things more frustrating than battling your pet’s stubborn symptoms. These issues are often mistakenly diagnosed as food allergies. Food allergies in pets share similar symptoms with systematic yeast infections, so it is important to consider both possibilities. Here’s a story from a fellow pet owner who switched to Precise as part of her dog’s treatment for food allergies:

A pet owner noticed disquieting changes in her once energized Great Dane. After a trip to the vet and months of irritated skin, ears and feet, she began treating her lethargic pup for food allergies. The antibiotics seemed to work in the short term, but symptoms returned thereafter. After much frustration and research, she came across an article on that recommended trying Precise to treat yeast problems. One month after switching to Precise Lamb & Rice Sensicare and completing a healthy skin kit, the Great Dane showed noticeable improvement. Three months later, all symptoms were cured.

In my 38+ years devoted to the wellness and nutrition of large and giant breeds, it’s always a pleasure to hear how Precise products are improving your pet’s health! Our high-quality, nutritious pet food is made to promote pet health and wellness. A healthy pet is a happy pet after all!

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Dasti Wins Big at NNDDA

A big Precise congratulations to Dasti, a member of the K9 Unit in Nacogdoches, Texas. Dasti took first place in the National Narcotics Drug Dog Association trials in Dallas this past weekend!

Dasti is a long-time friend of Precise Pet Products and eats Precise Holistic Complete Large & Giant Adult Formula to keep his energy up and coat shiny. Click here to read more about Dasti.

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Ask Our Vet: What Precise formulas are suitable for my dog with wheat, corn, soya & peanut allergies?

Q: I currently own a 2-year-old, 30 kilogram Golden Retriever. She recently tested positive for allergies to wheat, corn, soya and peanuts. Would any of your products be suitable for my dog?

A: None of our products contain wheat, corn, peanuts or soy proteins. If these are the only allergens she reacts to, I would recommend our Precise Holistic Complete Large/Giant Breed Adult formula.

Our on-staff veterinarian Dr. Lisa Drapela is on-hand to answer questions about your dog or cat’s health. Whether you’re wondering about the best Precise formula or just have a general health question, visit the Ask Our Vet section here on the website to connect directly with Dr. Drapela. We’ll feature some of her answers here on the blog.

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Mailbag: Why does Precise periodically change or discontinue formulas?

Each month, Marnee White, who knows Precise like the back of her hand, will answer questions we get through our customer service e-mails and phone calls.

Q: Why does Precise periodically change or discontinue its formulas?

A: As a company that actually researches, studies and produces pet food, it is our responsibility to update formulations based on nutritional science that is proven to sustain longer and healthier lifestyles for the majority of pets. At times, some pets may have specific issues that our formulations may not address, but on the whole, we hope to bring forth pet formulations that address the majority of pets needs. Therefore, bringing new brands and improving existing brands may take place at times in order for Precise to continue to be at the forefront in pet food science.

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