Precise Launches New Healthy Habit Dog Treats

Precise Launches New Healthy Habit Dog Treats
New holistic and grain-free treats help support heart and joint health

 Nacogdoches, Texas – August 14, 2014— Precise® Pet Products continues their tradition of providing delicious and nutrition pet food with the launch of their new Healthy Habit® dog treats. Making their debut earlier this month at SuperZoo, the Healthy Habit dog treats are Precise’s first treat offering and the newest addition to the Precise Holistic Complete® line.

Healthy Habit dog treats are available in two flavors, salmon and duck, and are specially formulated to offer specific health benefits while providing optimal nutrition. Both flavors contain GanedenBC30 probiotic, balanced omegas and antioxidants and feature the same all-natural, holistic and grain-free ingredients as the original holistic complete dry formulas

“We’re thrilled by the positive feedback from SuperZoo and the instant popularity of the Precise Healthy Habit treats,” said Kirk Young, executive vice president of Precise Pet Products. “Our holistic and grain-free treats reflect the latest in animal nutrition and supports our overall commitment to producing healthy and wholesome products for pet owners.”

Precise Healthy Habit dog treats will feature the following formulas:

  • Duck Meal with bits of blueberries and kelp – Fortified with Glucosamine, Chondroitin Sulfate and DHAgold® for optimized for joint health benefits, this formula combines duck meal, low-glycemic garbanzo beans, and other wholesome ingredients to create a treat with exceptional nutrition.
  • Salmon Meal with bits of apples and blueberries – Fortified with DHAgold®, Ester-C® and L-Carnitine for heart health benefits, this formula combines quality salmon meal with bits of apples and blueberries to provide a healthy, grain-free treat that dogs will jump through hoops to receive.

Healthy Habit dog treats are packaged in resealable eight-ounce bags designed for maintaining freshness. To learn more about the new Precise Holistic Complete Healthy Habit dog treats, visit www.precisepet.com or call our toll-free customer care line, 888-477-3247.

About Precise Pet Products
Precise Pet Products, a brand division of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-477-3247.

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Precise Naturals Grain Free Formulas Win Industry Recognition Award by Pet Business Magazine

Precise Pet Products Naturals Grain Free Formulas Win Industry Recognition Award by Pet Business Magazine
Naturals Grain Free recognized as one of the Industry Recognition Award winners of 2013

Nacogdoches, Texas December 3, 2013 – Precise Pet Products, a brand division of Texas Farm Products, was recently honored as one of the Industry Recognition Award winners of 2013 by Pet Business magazine. Formulated for pet owners who are seeking an alternative diet to address pet concerns such as allergies, obesity and digestibility, the Precise Naturals Grain Free formulas earned this esteemed award in the dog and cat food line category.

In the annual Industry Recognition Awards report, the editors of Pet Business magazine sought out the most groundbreaking products that are driving growth in the pet care market. Products are selected across eight categories including dog products, cat products, dog and cat products, bird products, small animal products, herptile products, aquarium products and marketing awards.

“We are honored to receive the 2013 Industry Recognition Award from Pet Business. Precise has continued to strive to stay on top of industry trends to deliver high-quality and innovative pet food formulas to our customers,” said Kirk Young, executive vice-president of Precise Pet Products. “Our Naturals Grain Free cat and dog formulas have been well-received within the pet food industry and with this recent achievement from one of the pet industry’s top publications, we are confident that they will continue to do well.”

Precise Pet Products launched the start of the Precise Naturals line in July of 2013 at Superzoo in Las Vegas with two new grain free formulas. The formulas feature the same all-natural ingredients as the original Naturals line to help promote a healthy, well-balanced diet for pets.

To learn more about Precise Pet Products and the Naturals Grain Free line, visit www.precise.com or call 1-888-4-PRECISE (1-888-477-3247). For more information on the Industry Recognition Awards, visit www.petbusiness.com or pick up the December issue of Pet Business magazine.

About Precise Pet Products
Precise Pet Products, a brand division of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Welcomes Bonnie Barnes, Scott Johnson, and Tony Gutierrez

Precise Pet Products Welcomes Bonnie Barnes, Scott Johnson, and Tony Gutierrez
Three Sales Managers Will Support Precise Sales Growth

 Nacogdoches, Texas Precise Pet Products, an American-based manufacturer and supplier of all-natural canine and feline foods, recently added three new team members to their growing sales team. Bonnie Barnes, Scott Johnson, and Tony Gutierrez have been named territory sales managers for the brand.

 In their new positions with Precise, Barnes, Johnson and Gutierrez play an essential role in initiating focused sales and education initiatives for retail associates to help grow territory pet food sales. Additionally, the three sales managers identify and implement strategies to execute promotional activities including industry trade show support and event sponsorship to continue to build brand awareness and develop customer relationships.

“Adding Bonnie, Scott and Tony to the team strengthens our ability to further develop and grow our company’s reach across the nation and in Canada,” said Kirk Young, executive vice president of Precise Pet Products. “Each professional brings unique sales and management experience that will enhance our brand. We’re excited to have these sales experts on our team.”

Before joining Precise, Barnes served as the western Canada territory manager at Tri Natural Products, a leading Canadian importer distributor of premium holistic and wellness pet products. There she established, managed and serviced accounts across western Canada. Barnes serves the western Canada territory for Precise Pet Products.

Johnson served as a key account manager at WellPet, a manufacturer and supplier to a family of premium pet food brands. In this position, Johnson managed over 25 accounts, exceeded sales goals and coordinated product launch campaigns. Johnson represents Precise in Kentucky, Ohio, Indiana, Michigan and parts of Pennsylvania and West Virginia.

Gutierrez brings 29 years of sales experience to Precise Pets Products. He served as a distributor for Veterinary Services, Inc., an employee owned company and leading distributor of animal health products. There Gutierrez oversaw the pet food division and managed sales and customer relationships. Gutierrez represents Precise in Southern California, Arizona and Southern Nevada.

To learn more about Precise Pet Products, visit www.precisepets.com or call 1-888-4-PRECISE (1-888-477-3247). 

About Precise Pet Products
Precise Pet Products, a brand division of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Debuts New Grain Free Formulas

Precise Pet Products Debuts New Grain Free Formulas
American-Based Manufacturer Announces Additions to Precise Naturals Line

 Nacogdoches, Texas  Precise Pet Products, a brand division of Texas Farm Products, is proud to introduce its new Naturals Grain Free formulas to pet owners who are seeking an alternative diet to address pet concerns such as allergies, obesity and digestibility.

 The new Naturals Grain Free formulas, available for both dogs and cats, feature the same all-natural ingredients as the original Naturals line, including high-quality chicken and chicken meal, natural preservatives, balanced fatty acids, probiotics and purified chicken fat. Free of grains, potatoes, soy, dairy and by-products and enriched with chicken as the single meat protein, the Naturals Grain Free formulas help to promote a healthy, well-balanced diet for pets.

“The demand for grain free pet foods is steadily growing,” said Kirk Young, executive vice-president of Precise Pet Products. “Pet owners are becoming more aware of the benefits grain free diets can offer pets who may suffer from grain allergies or weight management issues. The Naturals Grain Free formulas offer dogs and cats a natural solution with the benefit of highly digestible protein.”

Precise Naturals Grain Free formulas are available in 5 lb., 12 lb., and 28 lb. bags for canines and 3 lb., 6 lb. and 12 lb. bags for felines.

To learn more about Precise Pet Products and the Naturals Grain Free line, visit www.precise.com or call 1-888-4-PRECISE (1-888-477-3247).

About Precise Pet Products
Precise Pet Products, a brand division of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Announces New Central Region Territory Sales Rep

Nacogdoches, Texas – April 4, 2012 – Precise Pet Products, an American-based manufacturer and supplier of all-natural canine and feline foods, is pleased to announce the addition of Kim McGownd as the central region territory sales representative.

“We’re delighted to have Kim join the Precise Pet Products team,” said Kirk Young, executive vice president of Texas Farm Products. “With her knowledge of the pet industry, and proven results in marketing and sales, we are confident she will bring the skill set and spirit we look for in the team.”

In her role as central region territory sales representative, McGownd will work with distributor representatives to grow the Precise Pet Product line, while helping the brand gain momentum with those that currently carry the products.

Prior to joining the Precise family, McGownd worked as a key account manager at Siemer Enterprises Inc. in the pet products and pet specialists segment. In this position, she established a new market and increased sales in 2011 by 103.2 percent, while steadily growing profit margins. She also has a strong background in marketing and event coordinating.

McGownd received a bachelor’s degree in business, with a concentration in marketing from Northwest Missouri State University.

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at www.facebook.com/precisepet and Twitter by following @PrecisePet.

About Precise Pet Products:

Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, TX, Precise Pet Products provides affordable pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products to Launch Grain Free Formulas at Global Pet Expo

Nacogdoches, Texas – Precise Pet Products, a brand division of Texas Farm Products Company, is pleased to debut Grain Free Precise Holistic Complete, the newest addition to the Precise Holistic Complete line, at this year’s Global Pet Expo, which begins Feb. 29 in Orlando, Fla.

The new Grain Free Precise Holistic Complete formulas, available for both dogs and cats, feature the same all-natural ingredients as the original holistic line, including real meat, natural vitamins and chelated minerals, and balanced fatty acids. The Grain Free Precise Holistic Complete formulas also contain specially selected botanicals, herbals and cutting edge supplements to help promote a healthy, well-balanced diet for pets. All Grain Free Precise Holistic Complete formulas meet the nutritional levels established by the Association of American Feed Control Officials.

“Grain Free Precise Holistic Complete will provide additional options for owners of pets who suffer from food allergies and other health concerns,” said Kirk Young, executive vice president of Precise Pet Products. “At Precise Pet Products, we are constantly striving to provide the highest quality pet foods for our customers and their pets, and we’re very excited to add Grain Free Precise Holistic Complete to our offerings.”

For dogs, Grain Free Precise Holistic Complete is available in Lamb Meal & Turkey Meal Formula and Pork Meal Formula. Grain Free Precise Holistic Complete is available in Turkey Meal & Chicken Meal Formula for cats.

Grain Free Precise Holistic Complete is packaged in convenient, resealable bags designed for easy use and maintaining freshness. The formulas are available in six, 12 and 26 pound bags for canines and three, six and 12 pound bags for felines. For more information and for samples of the product, please visit the Precise Pet Products booth at the Global Pet Expo (#4011).

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit www.precisepet.com or call toll-free at 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at www.facebook.com/precisepet and Twitter by following @PrecisePet.

About Precise Pet Products
Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources.  Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious.  Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products.  For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Announces Four New Hires, One Promotion

Nacogdoches, Texas – January 19, 2012 – Precise Pet Products, an American-based manufacturer and supplier of all-natural canine and feline foods, is pleased to announce the addition of four members to its sales team as well as one promotion.

“We’re very excited to see the Precise Pet Products family expand, both through the hiring of talented individuals and the promotion of current dedicated team members,” said Kirk Young, executive vice president of Texas Farm Products. “Each individual’s extensive experience, knowledge of the pet industry and dedication to quality makes them a perfect fit for the company mission of providing premium pet food to specialty pet retailers across the country.”

Previously Northwest territory sales manager, Helen Hurd has been promoted to regional sales manager, with responsibilities in Washington, Oregon, Idaho and British Columbia.

The following new hires will hold responsibilities for servicing, managing and developing the customer base within their respective territories:

  • Scott Goriscak, a pet industry veteran with more than 30 years of experience, takes on responsibilities of Mid-Atlantic territory sales manager. Prior to joining Precise Pet Products, Goriscak worked with Bil-Jac Pet Foods Inc. as the territory sales manager for the New York area. Goriscak has also held leadership positions with Nutro Products Inc. and Petco Inc.
  • Donavan Meyer assumes the role of territory sales manager in the Southern area, spanning Georgia, Tennessee, South Carolina, North Carolina and Alabama. Meyer previously worked for JRS Custom Fabrication as a National Account Manager and later Sales Manager. Meyer has also held positions with Sara Lee, Royal Canin US and ClosetMaid North America.
  • James Stewart will manage the Florida and Southeast Georgia territory as a sales manager. Before joining the Precise Pet Products team, Stewart worked with Sara Lee as a solution sales representative, where he was a top ranked sales representative.
  • With over seven years of sales and marketing experience, Ben Pennell will assume the role of territory sales representative for Northern California and Northern Nevada. Prior to joining the Precise Pet Products team, Pennell worked with Ogilvy Marketing where he led the Mountain Region in sales increases per demonstration.

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at www.facebook.com/precisepet and Twitter by following @PrecisePet.

About Precise Pet Products:

Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, TX, Precise Pet Products provides affordable pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Announces New Additions to Growing Sales Team

Nacogdoches, Texas – May 16, 2011 – Precise Pet Products, an American-based manufacturer and supplier of all-natural canine and feline foods, is pleased to announce the addition of Scott Steed and Alyssa Crosby to the company’s sales team.

“We’re very excited to welcome Scott and Alyssa to the Precise Pet Products family,” said Kirk Young, executive vice president of Texas Farm Products. “Their diverse experience and vast knowledge of the pet industry makes each vital to our company’s mission of providing premium pet food to specialty pet retailers across the country.”

As Eastern regional sales director, Steed is responsible for business development and sales. Before joining the Precise Pet Products team, Steed worked as Eastern regional sales manager for The Pet Firm. A proven leader with over 15 years of outside sales experience, Steed previously held positions with Sara Lee Food Service, Nestlé Purina and Beatrice Corporation.

With more than 11 years of experience in the pet industry, Crosby assumes the role of New England territory sales manager. In this capacity, she is responsible for servicing, managing and developing the customer base within the New England territory. Prior to joining Precise Pet Products, Crosby was a sales representative for New England Wholesale Pet Foods. She also worked at Pet People as a store manager and Jillian’s Boston as a buyer and manager.

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at www.facebook.com/precisepet and Twitter by following @PrecisePet.

About Precise Pet Products:

Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, TX, Precise Pet Products provides affordable pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit www.precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products Launches New Holistic Formulas

Nacogdoches, Texas After launching Precise Holistic Complete in fall 2010, Precise Pet Products, a brand division of Texas Farm Products Company, is pleased to expand the multiple healthy and holistic options for pets to include a new flavor for cats and new formulas designed specifically for small and medium breed dogs.

Continuing in the Precise Holistic Complete tradition, the new formulas feature superior nutritional ingredients and innovative human-grade supplements designed to promote health, happiness and harmony in dogs and cats. Each formula contains Precise’s Life Circle Essentials, which include real meat, prebiotics and probiotics, cell protectors, balanced omegas, herbals, botanicals, beneficial supplements, and natural antioxidants.

“Expanding the Precise Holistic Complete line shows our commitment to providing superior ingredients and healthy options for pets,” said Kirk Young, executive vice president of Precise Pet Products. “At Precise, we are constantly working to develop innovative solutions to healthy eating for all canines and felines.”

Precise Holistic Complete will introduce the following dry food formulas for canines:

  • Small & Medium Breed Puppy Formula: Designed for puppies up to 12 months, this formula features DHAgold®, which ensures high concentrations of omega-3 fatty acids designed to promote brain and cognitive development during this important life stage. Additionally, this tasty, high-quality formula has herbal ingredients, nutritious fruits and vegetables, and probiotics.
  • Small & Medium Breed Adult Formula: For moderately active adult dogs, this formula features L-Carnitine for increased energy and stamina. L-Carnitine helps metabolize food into energy and improves resistance to muscle fatigue. The Small & Medium Breed Adult formula also contains the Life Circle Essentials found in every bag of Precise Holistic Complete.

Precise Holistic Complete introduces the following dry food formula for felines:

  • Adult Chicken Formula: Designed for all life stages, cats and kittens will love the savory taste of real human-grade chicken meat. The nutritious fruits and vegetables as well as probiotics found in this formula promote a healthy immune system to keep pets happy, healthy and safe.

Precise Holistic Complete is packaged in convenient, resealable bags designed for easy use and maximum freshness. The formulas are available in 6, 15 and 30-pound bags for canines and 3, 6 and 15-pound bags for felines.

To learn more about Precise Pet Products and the Precise Holistic Complete line, visit precisepet.com or call 1-888-4-PRECISE (1-888-477-3247). Also, connect with Precise Pet Products on Facebook at www.facebook.com/precisepet and Twitter by following @PrecisePet.

About Precise Pet Products

Precise Pet Products, a part of Texas Farm Products Company, is an American-based manufacturer and supplier of canine and feline foods made from all-natural ingredients produced mostly from U.S. sources. Located in Nacogdoches, Texas, Precise Pet Products provides pet foods that are safe and nutritious. Using the latest in technology and testing capabilities, Precise Pet Products boasts a history of responsible pet food products. For more information, please visit precisepet.com or call 1-888-4-PRECISE (1-888-477-3247).

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Precise Pet Products adds canned food to new holistic line

Nacogdoches, Texas – Precise Pet Products announces the addition of canned canine and feline food to its Precise Holistic Complete line. After launching Precise Holistic Complete dry dog and cat foods this fall, Precise Pet Products, a brand division of Texas Farm Products Company, is pleased to continue to provide multiple healthy and holistic options for pet food.

The Precise Holistic Complete canned formulas feature all-natural ingredients designed to promote health, happiness and harmony in dogs and cats.

“We’re thrilled by the positive feedback and the popularity of the Precise Holistic Complete formulations,” said Kirk Young, executive vice president of Precise Pet Products. “We are excited to expand the line with the addition of our canned food, providing customers with more options that suit their lifestyles and more choices for their pets.”

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